About Us
WIN
WIN is a mission-driven impact organization based in Lausanne, Switzerland, founded in 1997 in Milan by Norwegian social entrepreneur and pioneer Kristin Engvig.
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With a bold vision for a more inclusive and flourishing future, she brought together professional women and international women’s associations from around the world to explore new ways of leading and living. Long before it became mainstream, WIN infused business and society with holistic perspectives, beauty, wellness, and nurturing values. Since then, it has directly engaged thousands of women and partnered with hundreds of companies worldwide.
What began as a gathering has grown into a global movement, inspiring women to shape a workplace, world, and life aligned with a more authentic, feminine, and global paradigm shifting the course of the entire women’s leadership movement. WIN’s signature events, especially the immersive WIN Conference, offer transformative experiences of connection, possibility, and purpose. Participants leave inspired to lead with authenticity, courage, and care, becoming catalysts for change in their lives and organizations.
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Over the years, WIN has become a global reference point in pioneering leadership and Kristin the iconic reference for a 'feminine authentic and global' leadership and illuminated way forward.
Its collaborative, human-centred approach continues to influence leaders, managers, entrepreneurs, and changemakers committed to building cultures where inclusion, innovation, and human potential thrive.
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Originally envisioned as the Women’s International Network, WIN united global women’s networks into a vibrant, purposeful community. It has also been referred to as Women's International Networking, Women' s Inspiring Network and Working Internationally Now. The WIN vision, way, framework of change and methodology and key concepts are held under WIN's centre of excellence.
Today, it still stands as a beacon of conscious leadership rooted in connection, guided by wholeness, and committed to shared progress.
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WIN continues to evolve from an association to a social enterprise, and now fundraising to become a foundation to expand its reach and impact for generations to come.
Founder and CEO of WIN & WINConference
She is a renowned thought leader, speaker, and the driving force behind WIN and the evolution of the feminine leadership journey.
With a bold vision to bring a more feminine, global, and sustainable paradigm into work, communities, and life, she founded the WIN organization and its flagship experience, the WIN Conference, an annual summit for the future and a transformative leadership journey.
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A visionary, writer, and creator, she has invented and developed the signature WIN processes, including the Frameworks for Change, the WIN Learning Way, and the ZEN of WIN. She has personally authored, designed and directed all of WIN’s original productions and continues to chair its gatherings with magic, clarity, presence, and purpose. The unique WIN concepts is held in The Centre of Excellence.
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Keys to connect
be open
be ready to connect
be quick to contribute
take a risk
commit
never accept the unacceptable
expect magic
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Our Pillars
WIN is not only about the magic energy, the creative approach or the ease of connecting, it is about stepping into a more feminine frequency, enabling you to see what could be possible, and then getting on with it through conscious business and practical application.
We are independent and neutral and go beyond any corporate, political and national agenda. We strive to think on our own feet authentically and interconnected. Each person are encouraged to speak from her, connected, authentic and yet together
We foster international exchange and create communities of belonging.
We inspire and nurture each and every one of our inner and outer leadership journeys and explore our unique paths.
We take a systems-based approach and look at the world, work and you.
We integrate the qualities of collaboration, caring, sharing, receptivity, beauty, passion and compassion to balance the typically dominating qualities business and politics.
We take a creative approach as we reveal what is emerging.
Mindfully in the now, we make space to find possibilities and empower new openings with joy.
We integrate skill-building, connect with trust, complete what we start and focus on getting things done together.
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Transform the status-quo and inspire a world that works for all.
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Raise feminine and global awareness.
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Evoke change through authentic leadership
Objectives
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Accelerate growth of highly conscious business.
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Inspire success based on your uniqueness rather than stereotypical ways of being.
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Integrate both feminine & masculine values in order to fully create
7.
Create and co-create a sustainable future and evolve the world.
WIN's history
Founded in 1997 in Milan, Italy by Norwegian social entrepreneur Kristin Engvig, WIN is a mission-driven organization devoted to empower women around the world. Open to all, WIN presents a chance for us to make a difference in the world and to take part in the premium authentic leadership conference.